The Customer Strategy Network is a professional organization comprised of recognized leaders in the marketing services industry. This international consortium of independent marketing experts share experience, local market knowledge, best practices, and distinct points of view to bring an unprecedented level of strategic guidance and operating support to customer facing organizations around the ... Read More

"Loyalty programs are largely under-valued brand assets that, when leveraged to their fullest, do have the opportunity to drive revenue growth and maximize customer lifetime value"  From Feeling the Love from the Loyalty Clubs, CMO Council, 2010 "This is a great idea, and well timed…….. we also generally feel it's time for the loyalty space to pick up ... Read More